Rocky Mount, NC vs Pinehurst, NC: cost of living compared
Price levels from BEA (2024); rent and home values from Zillow (September 2026).
The short answer
- Overall, living costs in Pinehurst, NC and Rocky Mount, NC are within 1% of each other (BEA, 2024).
- To keep the same standard of living, $75,000 in Rocky Mount works out to about $75,300 in Pinehurst, before taxes.
- Housing is 5.7% higher in Pinehurst, goods 0.0% higher and other services 0.0% higher, which roughly cancel out.
- Typical asking rent is $1,861 a month in Pinehurst and $1,273 in Rocky Mount, $7,056 a year more in Pinehurst (Zillow, September 2026).
- A typical home is valued at about $410,000 in Pinehurst and $198,000 in Rocky Mount.
- The gap has narrowed since 2019, when Pinehurst was 8.2% more expensive than Rocky Mount.
derived Calculated from BEA Regional Price Parities (2024) and Zillow data. Based on an average household's spending; taxes not included. How we calculate.
Category by category
Both cities against the US average (100). The gap in each row is what matters for a move.
Overall prices are about the same in Rocky Mount and Pinehurst
Price level by category, 2024. US average = 100.
- Rocky Mount, NC
- Pinehurst, NC
All items Rocky Mount, NC: 88.0 Pinehurst, NC: 88.3
Goods Rocky Mount, NC: 96.6 Pinehurst, NC: 96.6
Housing (rents) Rocky Mount, NC: 56.1 Pinehurst, NC: 59.3
Utilities Rocky Mount, NC: 88.4 Pinehurst, NC: 88.2
Other services Rocky Mount, NC: 98.2 Pinehurst, NC: 98.2
Source: U.S. Bureau of Economic Analysis, Regional Price Parities by metropolitan area, 2024 (US = 100).
Show the numbers
| Rocky Mount, NC | Pinehurst, NC | |
|---|---|---|
| All items | 88.0 | 88.3 |
| Goods | 96.6 | 96.6 |
| Housing (rents) | 56.1 | 59.3 |
| Utilities | 88.4 | 88.2 |
| Other services | 98.2 | 98.2 |
| Category | Rocky Mount | Pinehurst | Pinehurst vs Rocky Mount |
|---|---|---|---|
| All items | 88.0 | 88.3 | +0.4% |
| Goods | 96.6 | 96.6 | 0.0% |
| Housing (rents) | 56.1 | 59.3 | +5.7% |
| Utilities | 88.4 | 88.2 | −0.2% |
| Other services | 98.2 | 98.2 | 0.0% |
| Typical asking rent | $1,273 | $1,861 | +46.2% |
| Typical home value | $198,000 | $410,000 | +107.5% |
| Salary to match $75,000 in Rocky Mount | $75,000 | $75,300 | +0.4% |
Index values: BEA, 2024, US = 100. Rent and home values: Data Provided by Zillow Group, September 2026.
How the gap has changed since 2008
The price gap between Rocky Mount and Pinehurst has narrowed since 2008: 2.3 points then, 0.3 now
Overall price level each year, 2008–2024. US average = 100.
- Rocky Mount, NC
- Pinehurst, NC
US average = 100
Source: U.S. Bureau of Economic Analysis, Regional Price Parities by metropolitan area, 2024 (US = 100).
Show the numbers
| Rocky Mount, NC | Pinehurst, NC | |
|---|---|---|
| 2008 | 88.7 | 86.3 |
| 2009 | 88.5 | 82.9 |
| 2010 | 89.7 | 86.4 |
| 2011 | 91.2 | 86.4 |
| 2012 | 89.1 | 86.9 |
| 2013 | 89.9 | 91.3 |
| 2014 | 89.1 | 89.7 |
| 2015 | 90.7 | 89.8 |
| 2016 | 87.8 | 88.4 |
| 2017 | 89.9 | 89.3 |
| 2018 | 86.2 | 91.6 |
| 2019 | 84.0 | 90.8 |
| 2020 | 83.8 | 88.9 |
| 2021 | 87.6 | 90.9 |
| 2022 | 87.4 | 94.3 |
| 2023 | 88.3 | 92.3 |
| 2024 | 88.0 | 88.3 |
Goods
- Rocky Mount, NC
- Pinehurst, NC
US = 100
Source: U.S. Bureau of Economic Analysis, Regional Price Parities by metropolitan area, 2024 (US = 100).
Show the numbers
| Rocky Mount, NC | Pinehurst, NC | |
|---|---|---|
| 2008 | 97.4 | 94.6 |
| 2009 | 95.4 | 91.4 |
| 2010 | 97.0 | 96.6 |
| 2011 | 97.0 | 94.7 |
| 2012 | 97.2 | 91.3 |
| 2013 | 97.1 | 93.1 |
| 2014 | 97.4 | 91.2 |
| 2015 | 96.5 | 90.9 |
| 2016 | 97.2 | 92.2 |
| 2017 | 97.1 | 91.8 |
| 2018 | 95.7 | 95.7 |
| 2019 | 95.7 | 95.7 |
| 2020 | 95.4 | 95.4 |
| 2021 | 96.2 | 96.2 |
| 2022 | 95.6 | 95.6 |
| 2023 | 96.8 | 96.8 |
| 2024 | 96.6 | 96.6 |
Housing (rents)
- Rocky Mount, NC
- Pinehurst, NC
US = 100
Source: U.S. Bureau of Economic Analysis, Regional Price Parities by metropolitan area, 2024 (US = 100).
Show the numbers
| Rocky Mount, NC | Pinehurst, NC | |
|---|---|---|
| 2008 | 54.6 | 60.4 |
| 2009 | 59.9 | 56.5 |
| 2010 | 57.0 | 59.1 |
| 2011 | 61.8 | 58.5 |
| 2012 | 55.7 | 61.2 |
| 2013 | 59.1 | 72.2 |
| 2014 | 54.3 | 70.6 |
| 2015 | 59.1 | 70.8 |
| 2016 | 49.1 | 66.2 |
| 2017 | 58.5 | 73.3 |
| 2018 | 46.8 | 68.3 |
| 2019 | 45.6 | 73.3 |
| 2020 | 51.4 | 68.5 |
| 2021 | 51.5 | 62.0 |
| 2022 | 50.7 | 80.9 |
| 2023 | 51.8 | 72.5 |
| 2024 | 56.1 | 59.3 |
Utilities
- Rocky Mount, NC
- Pinehurst, NC
US = 100
Source: U.S. Bureau of Economic Analysis, Regional Price Parities by metropolitan area, 2024 (US = 100).
Show the numbers
| Rocky Mount, NC | Pinehurst, NC | |
|---|---|---|
| 2008 | 88.2 | 80.7 |
| 2009 | 88.3 | 80.5 |
| 2010 | 89.9 | 83.0 |
| 2011 | 89.3 | 84.0 |
| 2012 | 91.5 | 90.1 |
| 2013 | 90.9 | 88.5 |
| 2014 | 90.4 | 89.2 |
| 2015 | 90.4 | 92.0 |
| 2016 | 88.0 | 90.0 |
| 2017 | 84.9 | 88.5 |
| 2018 | 87.2 | 86.0 |
| 2019 | 89.5 | 88.5 |
| 2020 | 88.1 | 87.0 |
| 2021 | 85.4 | 83.8 |
| 2022 | 82.5 | 82.2 |
| 2023 | 84.5 | 83.0 |
| 2024 | 88.4 | 88.2 |
Other services
- Rocky Mount, NC
- Pinehurst, NC
US = 100
Source: U.S. Bureau of Economic Analysis, Regional Price Parities by metropolitan area, 2024 (US = 100).
Show the numbers
| Rocky Mount, NC | Pinehurst, NC | |
|---|---|---|
| 2008 | 98.8 | 94.9 |
| 2009 | 98.2 | 92.3 |
| 2010 | 99.7 | 94.0 |
| 2011 | 101.2 | 95.3 |
| 2012 | 100.8 | 97.5 |
| 2013 | 100.3 | 99.2 |
| 2014 | 100.6 | 99.1 |
| 2015 | 101.1 | 98.2 |
| 2016 | 102.3 | 96.3 |
| 2017 | 100.5 | 94.3 |
| 2018 | 98.3 | 98.3 |
| 2019 | 95.8 | 95.8 |
| 2020 | 95.5 | 95.5 |
| 2021 | 99.6 | 99.6 |
| 2022 | 99.7 | 99.7 |
| 2023 | 98.7 | 98.7 |
| 2024 | 98.2 | 98.2 |
Rent and home values
Typical asking rent: $1,861 in Pinehurst vs $1,273 in Rocky Mount
Typical asking rent for a new lease, dollars per month. Quarterly.
- Rocky Mount, NC
- Pinehurst, NC
- United States
Source: Zillow Observed Rent Index (typical asking rent, all homes, smoothed), through September 2026. Data Provided by Zillow Group.
Show the numbers
| Rocky Mount, NC | Pinehurst, NC | United States | |
|---|---|---|---|
| Mar 2015 | – | – | $1,145 |
| Jun 2015 | – | $1,204 | $1,170 |
| Sep 2015 | – | $1,193 | $1,181 |
| Dec 2015 | – | $1,194 | $1,182 |
| Mar 2016 | – | $1,200 | $1,195 |
| Jun 2016 | – | $1,210 | $1,219 |
| Sep 2016 | – | $1,216 | $1,225 |
| Dec 2016 | – | $1,207 | $1,222 |
| Mar 2017 | – | $1,191 | $1,245 |
| Jun 2017 | – | $1,225 | $1,270 |
| Sep 2017 | – | $1,217 | $1,276 |
| Dec 2017 | – | $1,225 | $1,275 |
| Mar 2018 | – | $1,243 | $1,296 |
| Jun 2018 | – | $1,263 | $1,320 |
| Sep 2018 | – | $1,260 | $1,327 |
| Dec 2018 | – | $1,258 | $1,329 |
| Mar 2019 | – | $1,271 | $1,349 |
| Jun 2019 | – | $1,301 | $1,376 |
| Sep 2019 | – | $1,296 | $1,383 |
| Dec 2019 | – | $1,311 | $1,381 |
| Mar 2020 | – | $1,325 | $1,402 |
| Jun 2020 | – | $1,352 | $1,406 |
| Sep 2020 | – | $1,374 | $1,410 |
| Dec 2020 | – | $1,398 | $1,407 |
| Mar 2021 | – | $1,423 | $1,443 |
| Jun 2021 | – | $1,525 | $1,512 |
| Sep 2021 | – | $1,595 | $1,590 |
| Dec 2021 | – | $1,610 | $1,622 |
| Mar 2022 | $959 | $1,631 | $1,661 |
| Jun 2022 | $1,007 | $1,742 | $1,721 |
| Sep 2022 | $1,047 | $1,729 | $1,748 |
| Dec 2022 | – | $1,725 | $1,735 |
| Mar 2023 | $1,083 | $1,781 | $1,757 |
| Jun 2023 | $1,130 | $1,827 | $1,785 |
| Sep 2023 | $1,106 | $1,812 | $1,797 |
| Dec 2023 | $1,105 | $1,835 | $1,786 |
| Mar 2024 | $1,160 | $1,849 | $1,807 |
| Jun 2024 | $1,171 | $1,871 | $1,837 |
| Sep 2024 | $1,193 | $1,854 | $1,845 |
| Dec 2024 | $1,172 | $1,846 | $1,836 |
| Mar 2025 | $1,208 | $1,870 | $1,860 |
| Jun 2025 | $1,242 | $1,883 | $1,880 |
| Sep 2025 | $1,226 | $1,854 | $1,881 |
| Dec 2025 | $1,229 | $1,879 | $1,873 |
| Mar 2026 | $1,211 | $1,863 | $1,894 |
| Jun 2026 | $1,244 | $1,898 | $1,921 |
| Sep 2026 | $1,273 | $1,861 | $1,932 |
Typical home value: $410,000 in Pinehurst vs $198,000 in Rocky Mount
Typical home value, dollars. Quarterly.
- Rocky Mount, NC
- Pinehurst, NC
- United States
Source: Zillow Home Value Index (typical home value, middle tier, smoothed, seasonally adjusted), through September 2026. Data Provided by Zillow Group.
Show the numbers
| Rocky Mount, NC | Pinehurst, NC | United States | |
|---|---|---|---|
| Mar 2015 | $99K | $202K | $189K |
| Jun 2015 | $101K | $204K | $192K |
| Sep 2015 | $101K | $204K | $195K |
| Dec 2015 | $102K | $206K | $199K |
| Mar 2016 | $103K | $209K | $202K |
| Jun 2016 | $102K | $210K | $204K |
| Sep 2016 | $101K | $211K | $206K |
| Dec 2016 | $103K | $214K | $209K |
| Mar 2017 | $105K | $215K | $213K |
| Jun 2017 | $106K | $218K | $216K |
| Sep 2017 | $107K | $221K | $219K |
| Dec 2017 | $109K | $224K | $223K |
| Mar 2018 | $110K | $226K | $227K |
| Jun 2018 | $111K | $229K | $230K |
| Sep 2018 | $112K | $231K | $234K |
| Dec 2018 | $115K | $233K | $236K |
| Mar 2019 | $116K | $235K | $239K |
| Jun 2019 | $117K | $237K | $242K |
| Sep 2019 | $117K | $240K | $244K |
| Dec 2019 | $120K | $244K | $247K |
| Mar 2020 | $123K | $248K | $252K |
| Jun 2020 | $125K | $252K | $255K |
| Sep 2020 | $130K | $259K | $260K |
| Dec 2020 | $139K | $272K | $271K |
| Mar 2021 | $146K | $285K | $282K |
| Jun 2021 | $153K | $303K | $296K |
| Sep 2021 | $153K | $317K | $306K |
| Dec 2021 | $155K | $327K | $314K |
| Mar 2022 | $166K | $348K | $330K |
| Jun 2022 | $177K | $373K | $346K |
| Sep 2022 | $183K | $379K | $348K |
| Dec 2022 | $184K | $379K | $345K |
| Mar 2023 | $182K | $380K | $343K |
| Jun 2023 | $187K | $386K | $347K |
| Sep 2023 | $191K | $393K | $352K |
| Dec 2023 | $194K | $395K | $354K |
| Mar 2024 | $196K | $398K | $357K |
| Jun 2024 | $201K | $402K | $361K |
| Sep 2024 | $201K | $402K | $361K |
| Dec 2024 | $199K | $406K | $363K |
| Mar 2025 | $199K | $409K | $364K |
| Jun 2025 | $196K | $407K | $362K |
| Sep 2025 | $195K | $407K | $362K |
| Dec 2025 | $195K | $409K | $364K |
| Mar 2026 | $197K | $411K | $366K |
| Jun 2026 | $198K | $411K | $365K |
| Sep 2026 | $198K | $410K | $366K |
More about each city
What this comparison leaves out
- Taxes. State and local income, sales and property taxes can change the result a lot, especially between states.
- Neighborhoods. These are metro-wide averages; a city center and its outer suburbs can differ by more than two metros do.
- Your own spending mix. The default uses an average household. Use the housing slider above if rent is a bigger share of your budget.
- Timing. BEA price levels are for 2024; Zillow figures are monthly and newer.